Helping You Focus On Your Core Business

We value your founding principles as a company and understand keeping up with your finances isn't one of those principles. Let us handle what we do best, so you can get back to focusing on what you do best.

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What is a Fractional CFO?

We aim to help you reach new heights financially by communicating with your leadership to bridge any gaps between your business' departments. We help you attain your financial goals with confidence by meeting you where you are and pushing you to your full capability.

The models we build give you completely customized reports of where your financials lie and how they are functioning within your organization. We then use these models to:

HELP YOU GET TO KNOW YOUR BUSINESS BETTER

TO PREDICT ISSUES BEFORE THEY HAPPEN

TO MAKE BETTER INFORMED DECISIONS

NOUN:

FRAC·TION·AL C·F·O

As we partner with your company's leadership, we learn what makes you tick, who makes up your team, and where your finances lie. Simply put, we manage your company's financial operations and strategy so you can focus on making an impact.

Our Bread & Butter

FINANCIAL ANALYSIS
AND APPLICATION

FINANCIAL MODELING | REVENUE, COST, AND PROFIT MANAGEMENT | MERGERS, ACQUISITIONS, AND VALUATIONS | COMPANY SPECIFIC OPERATIONAL OPTIMIZATION | CAPITAL STRATEGY

We provide in-depth analysis of your business’s financial status using our completely personalized predictive financial models. We use your company’s current financial data to predict how certain scenarios will have an impact on your financial health before it happens.

FINANCIAL MODELS ARE WHAT GIVE YOU THE 20,000-FOOT OVERVIEW, THEN BREAK IT DOWN TO THE 2,000-FOOT VIEW."

Our Financial Models

ACCOUNTING ANALYSIS AND IMPLEMENTATION

FINANCIAL REPORTING AND ANALYSIS | CHART OF ACCOUNT DEVELOPMENT AND MAINTENANCE | RECONCILIATIONS AND BOOKKEEPING | AUDIT PREPARATION AND MANAGEMENT

We work with you on a day-to-day level to track your finances, so you can focus on your core business. Understanding your financial literacy is the first step. We want to meet you where you are in your financial language and build you up to become more confident in your financial decision-making.

YOU MAY NOT HAVE ISSUES RIGHT NOW, BUT YOU DEFINITELY HAVE OPPORTUNITIES THAT HAVEN'T BEEN UNEARTHED."

HUMAN CAPITAL ANALYSIS
AND ADOPTION

HUMAN CAPITAL MANAGEMENT | OPERATIONAL HR | EXTERNAL AND INTERNAL COMPLIANCE

Understanding the skills, knowledge, and experience of your employees can determine whether everyone in your company is being used to their fullest potential. To optimize your business' human capital is to truly know your team. the efficiency created as a by-product is what affects your finances long-term.

WE WORK WITH YOUR PEOPLE TO GET TO KNOW YOU AS A BUSINESS BETTER."

Engaging With 2R

WHAT YOU CAN EXPECT FROM US

Our onboarding starts the same for everyone we partner with: an audit to get an idea of where your business lies An audit can come with negative ideas, but we use an audit simply as a way to better understand your business from the beginning.

From there, onboarding becomes completely customized to your business. We will look into your communication style and level of financial literacy, so that we can meet you where you are. We want to find all of the pain points within your business, not just the financial ones. The other types of pain points—communicative, operational, knowledge-based—have a way of affecting your finances as well.

Commonly Asked Questions

What sets your company apart from other financial consultants?

What we do is customized to fit your unique needs. This is why we prefer to call our client/consultant relationships "partnerships". We work to identify problems with solutions already in tow, working with you to choose your next best step.

What industries does 2R work with? Would we be a good fit?

We consider ourselves industry agnostic. While we currently work with non-profits, retailers, medical practices, and M&A firms, we are open to all industries. If your company could benefit from 2R's services, we'd love to connect with you.

How do you manage anxiety relating to finance in a professional setting?

Financial anxiety is a reality for the majority of people. We are working to help create a new reality for business owners and individuals alike.⁠ Alleviating this anxiety is what we are founded on.

How do I know if we need a Fractional CFO?

The easiest answer is that if you feel like your finances are getting away from you, you should consider outside help. If you don't feel that way, then we would also be interested in seeing what opportunities you may be missing as a result.

How will you handle our lack of knowledge regarding finance?

We strive to meet you where you are regarding financial literacy. We understand that not every business owner understands their finances. Therefore, we work to build your knowledge and subsequently, your confidence in decision-making.

How accurate are the financial models? Do they really work?

Each financial model is entirely customized to your business based on your people, statements, and departments. We use your past to predict the future, and can play out scenarios to see the effects.

We would love to answer any questions you have regarding our services and seeing if partnering together might be a good fit.

Interested in Partnering Together?